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November 2008
November 25, 2008: Permissions in Email Marketing: Educating Your ClientsComments: 0 | Categories: Email Marketing
Its a tricky situation: selling your email marketing services and educating your clients about permission based email marketing. Sure you'd love to close the deal, but just because your client's got a fishbowl full of business cards doesn't necessarily make email marketing right immediately.
Whether your using BlinkCampaign, or any other ESPs for that matter, permissions are taken very seriously and most ESPs have a zero-tolerance anti-spam policy.
Permission is simply determined by individuals who has given permission to contact them via email regarding a topic they've explicitly signed up for.
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BlinkCampaign is an email marketing platform built for designers and agencies.
